After eCommerce & mCommerce is it going to be G-Commerce Next?
Linda Bustos from GetElastic.com wonders if the real motive of Google behind the Google Glass project is to make the device an enabler for a disruptive shopping experience. They even have a cool video that shows a Glass in action inside a retail store 🙂
Google Glass is nearing consumer launch , with Google already holding developer hack-a-thons and offering advanced pairs (at a $1500 price tag) to contest winners . As a novel device that’s expected to run apps and connect to the Internet, the natural curiosity is what potential it holds for digital marketers and ecommerce. Is G-Commerce on the horizon?
Glass could capture a barcode, scour the Google Shopping database and identify available product attributes, enabling the Glass user to add to a virtual cart and purchase.