Pinterest web-analytics will now help you find who’s sharing what
Pinterest, as we all know, is an excellent social network for image blogging and image sharing. A rightly done infographic share on Pinterest can drive tons of traffic to your websites. However what was missing on Pinterest so far was the ability to track what and who are bringing in those clicks. With the release of their web-analytics marketers can now figure out who’s sharing what on this popular image sharing site.
Few social networks have seen the kind of rapid growth that Pinterest has since its 2010 launch. Data that tracked traffic and other metrics, however, wasn’t keeping pace, so the image-based scrapbooking site has launched its Web Analytics tool for users.
The social bookmarking site Pinterest, one of the fastest-growing social networks of the last two years, released a new analytics tool Tuesday so that users — especially businesses and marketing professionals — can do a better job of tracking traffic and sharing aspects of the site.
Pinterest spokesperson Christina Valencia said
“Our team thinks a lot about how people find these things and have found that some of the best sources for content are businesses and bloggers. The introduction of Website Analytics is an initial step toward better connecting businesses and pinners.”